I’ve often said the difference between sales and marketing is that marketing owns the message…
Rather than just recommend a single book, I’m going to recommend one of my favorite…
When Mindtree announced in March of 2012 that it had chosen Gainesville for its first…
“Thriving business builds a thriving community” is the motto the Gainesville Area Chamber of Commerce…
You hear the term ‘cause-related marketing’ disused a great deal today, especially in business circles.…
Search marketing harvests demand, it doesn’t create it (ht to Drew at Dropbox). Most small…
If your elevator pitch is a hyper-compressed two-minute overview of your hopes, dreams and the…
A friend of mine was kind enough to send me this article, I think it…
As anyone who’s ever struggled to achieve and maintain high search results rankings can attest…
It’s Monday morning. What’s on your to-do list? What lies ahead for this week? And…
